innocence

Back in April, I told you that Bjork was hosting a music video contest, where fans could submit their very own visual accompaniments to "Innocence," a song on Bjork's new album, Volta. Now, the videos are now being uploaded for viewing here — currently, there are seven, but the site promises 10 total — and when all the movies are up, fans can vote on their favorites.

Anything but amateurish, every entry interprets the song differently, using all sort of assorted styles of animation. One resembles a Nintendo-like video game, while I'm partial to Number 4, which has more of a high-tech gothic wonderland vibe. Watch them online and tell me which one is your favorite.

Bjork has long been known for her quirkiness (two words: swan dress), and her approach to her newest music video is no exception. She's asking fans who have a way with short videos — the "madwebcarpenters," as she's calling them — to make the video for her new song "Innocence," from the Volta album coming out May 8.

Bjork is providing several of the tools you'd need to make such a video: the song (streaming on her MySpace page), pictures of the sculpture on the album cover, and the song's lyrics, one of which — "let's open up: share!" — seems perfectly appropriate for the contest.

Videos need to be done by early July, so get filming.