Christy Turlington is a force to be reckoned with. After a serious health scare following the birth of her daughter, Grace, she became immersed in maternal health issues on a global scale, and founded Every Mother Counts to raise awareness about the issue of maternal mortality. Earlier this week, Turlington served on a panel at the Mom+Social conference hosted by the United Nations Foundation here in New York. We were lucky enough to chat with the model, mom, and fierce advocate for mothers across the world.
POPSUGAR Moms: This year, Every Mother Counts has shifted its campaign focus from “No Mother’s Day” to “Know Mother’s Day.” Can you tell us a bit about the new push and what the focus this year is?
Christy Turlington: It’s really always been about creating more awareness, because that’s our biggest goal: to spread the information. Once you learn what’s happening, learn the statistics, you kind of can’t help but want to engage and get involved. So we’re trying to move the dial in that sense. More action, more efforts, and more collective energy around this issue that touches so many people.
This time of year, women are being marketed to at such a ridiculous rate. There’s roughly 15 billion dollars being spent on moms around Mother’s Day in the US alone. What that could do for global health would be just tremendous.