I've mentioned that a mere glimpse of Alec Baldwin is enough to make me giggle, so naturally I jumped at the chance to have him send free personalized holiday greetings to my friends through the "30 Rock" Web site.

The message is basically a plea from Alec for you to watch "30 Rock," spiced up with some personal details about the lucky recipients. Fill in their names, select the state where they live, and pick their favorite hobby from a drop-down menu (among the choices: "hooking up with skanks"). Virtual Alec reads the message back to you, and then you decide whether he should send an e-mail or place a phone call.

"This holiday season, my heart is filled with joy," Alec deadpans in the message, before professing his love for his own TV show. He then delivers some fill-in-the-blank flattery, telling lucky recipients they have a nice smile, nice eyes, or a great behind. (I particularly like the way he says "behind.")

But maybe my favorite part is the way Alec gently chastises you if you take too long to fill in the form: "Come on! Hurry up! Time is money!"

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