According to a press released issued by Walt Disney Studios, Pirates of the Caribbean: At World's End raked in over $401 million in box office sales worldwide over its first six days. This gross actually surpasses Spider-Man 3's six-day record of $382 million. The press release continues:
Commenting on the announcement, [president of Walt Disney Studios Motion Picture Marketing and Distribution Mark] Zoradi said, “We knew that audiences all over the world were excited to see Johnny Depp and the rest of the fantastic Pirates cast in this latest adventure, but this record-setting response at the global box office has been nothing short of incredible. Pirates of the Caribbean: At World’s End now has the distinction of having the biggest opening in movie history, and we’re extremely proud of that achievement."
Sneaky Pirates! Opening the Thursday night before a long weekend ensures that the "first six days" consist of mostly weekend days, when people are itching to go see a fun summertime movie. Not only that, but Pirates also screened in more theaters than any other movie, ever (4,362 theaters to be exact). I'm not saying it's not impressive — it is! — but it certainly seems like there was a little bit of clever scheming going on, no?
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Armani Jeans
Yay for Pirates!!! I still need to get to the theatre for this one. I had a couple friends go last weekend, one that couldn't get into the original showing he had planned on going cause it was sold out and "there were kids dressed as pirates everywhere" - sounds like fun!
1I'm sure the timing & amount of theatres helped, but if the desire to see it is not there, not amount of pumping it up will help (examples: Sahara, Cleopatra, Grindhouse, the reviews aren't that great though so I think I'll wait for the dvd
2Yes! Pirates rule!
3Go Pirates!
4Schweet! Pirates kicked spidey ass...
5Pirates was... okay.
6You know what really irks me? All people can talk about is which movie "beat" the other, which's going to make the most money, and how if a movie makes less than $100 mil, it's a "flop". These flicks ALL make RIDICULOUS amounts of cash, money that truly be put to better use buy books for schools or feeding the hungry.
However, I still think Pirates rule.
7YAY PIRATES
8I know Pirates was good. Gotta go see it.
9yey pirates! i think it's better because it has two babes starring in it...
10Way to go Pirates to have Spidey walk the plank.
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