For my money, the best video I've seen for Coldplay's "Viva la Vida" wasn't actually a video at all — it was the trailer NBC showed for Kings at the TCA press tour, which used the song's swells to perfect effect while showing off the modern-day David and Goliath story. That clip hasn't surfaced online yet, sadly, but now two actual videos for the title track from this Summer's album have.

One (the official-official version, on the left here) is very similar to the iTunes commercial using the song, while the other (an alternate take, on the right, directed by Anton Corbijn) finds Chris Martin wandering all lost like in regal garb. So, which do you prefer?




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